Frequently Asked Questions


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No. An automotive wrap when applied and removed correctly, does not damage your car's OEM paint. In fact,?your paint from environment elements that paint damage as in bird droppings, rock chips, bug guts etc..
You can expect your wrap to last 5 years or longer, as long as you maintain proper care(frequent hand washes)
Our wraps are typically completed in a few hours and can take up to 2 days, depending on the size of the vehicle and intricacy of the wrap. Time estimates are given to our customers prior to beginning the installation process.
It's best to hand wash your wrapped vehicle. In general, avoid power washing and automated car washes. The use of a rear defroster will not cause damage to your window wrap.
Yes. We have wrapped boats, food trucks, helmets, commercial windows, RV's, Walls, whatever we can get our hands on, we can wrap!
Full wraps cover most or all of the paint on a vehicle while partial wraps cover only part of the vehicle. Even though Full Wraps are more expensive they give a larger "canvas" for your designer to work with and therefore give your vehicle graphics more visual impact. In addition, Full Wraps protect all of the original paint underneath instead of just part of the paint. This is critical when the wrap is removed since fading and scratches can result on the unprotected paint of a Partial Wrap. As a result, Full Wraps tend to protect or even increase the resale value of vehicles more than Partial Wraps.
There is no more cost -effective advertising method and there is also no more cost effective customization/personalization method available than Wraps.

Studies have shown that Wraps are the most cost effective form of advertising available today. In a city of 50,000, a Wrap can get over 8 million views per year. Obviously, in higher traffic areas, you get more attention. Many people who get their vehicle wrapped park it outside of their business near a busy intersection for maximum exposure. A Wrap works for you 24 hours a day, seven days a week and it's a one-time advertising expense, unlike other traditional media like radio, television or even yellow pages. As a specific example, one study from 3M shows that you would have to spend over $130,000 on television ads to generate equivalent annual impressions of a $3,500 Wrap!

Vehicle wraps are uniquely mobile. Would McDonald's let you stake your sign or banner on their lawn while you eat lunch? No, but you can park your wrapped vehicle on their lot while eating and get all that exposure in a very high traffic area!

Wraps can also customize/personalize better than any other method and have unique benefits over custom painting. For example, many photographic and artistic elements simply can't be reproduced perfectly by painting or air-brushing. But the single most important benefit of wrapping over custom painting is that a wrap can often be easily removed or repaired. In fact, wraps are often used to "protect" the original paint underneath, which actually increases the resale value of many vehicles. However, removal of wraps on walls without damage has been shown to be difficult.
Most wraps that get damaged can be fixed a lot easier than any custom paint job because your design can be reprinted just like when reprinting at home with your own computer. It's important to talk with us about the steps required to fix your wrap if it gets damaged.


The industry norm is to estimate fleet advertising impressions by calculating the number of miles driven per truck per day by the type of road. Imagine adding demographics as a dimension. What do you get? Vastly improved measurement capabilities, proof of performance and the ability to target your campaign. 3M measured the advertising effectiveness of fleet graphics for Cadbury-Schweppes Company using GPS units to track 10 Snapple® trucks through two major metropolitan areas. The three-month study correlated truck routes against zip codes and demographic data to deliver the most accurate measurements of message effectiveness, to date.
Advertising Medium Cost per thousand (CPM)* Cost of Equivalent DEC
Television $23.70 $1,445,700
Magazine $21.46 $1,309,060
Newspaper $19.70 $1,201,700
Prime-time television $18.15 $1,107,150
Radio $7.75 $472,750
Outdoor $3.56 $217,160
Fleet graphics (Average, annualized)** $0.48 $30,000
*Based on 61 million Prime DEC annually; average of top 40 media market from Media Buyers Guide. **Based on cost of test trucks.
Key Findings:
  • Fleet graphics generate a large number of impressions--in this study, an average of 6 million Prime Daily Effective Circulation (DEC) per truck, annualized.
  • Mobile media advertising offers the lowest cost-per-impression of any major advertising medium.
  • Routes and messages can be optimized to target specific demographic groups.
  • Fleet graphics add a valuable dimension to the advertising marketing mix.